It used to be so simple, you could forget all this SEO stuff and just go along to Google to buy website traffic and advertising. Just 5 minutes later, boatloads of traffic would be turning up at your door. Now you might go back later and go for the free SEO traffic, but at least you had tested your pages first and got them converting, before waiting months for the free traffic to turn up. Continue reading
Tag Archives: Website Traffic
Have you heard of Vinyl Jacket?
What has Vinyl Jacket got to do with Internet Marketing?
Often, when I sit down with my clients and show them Google’s statistics for different web searches, dollar signs start to appear in their eyes and they want to go for the high traffic phrases.
Who wouldn’t want a first page share of the 41,000 people who daily type in the search phrase “Mortgages” ? But the reality is that you just don’t stand a chance of getting to the top of the list of 39M pages. Continue reading
Increase Search Engine Ranking Even With Duplicate Content?
Now often I look down the analytics of all my customers and try and work out just why is it that some get lots of traffic and some don’t. You may think it’s down to spending more on adverts, better SEO, techniques to increase search engine ranking or the latest traffic trick that’s going round.
But it’s not; it’s much simpler than that. It’s down to the quantity of content. The quality must be good if you want sales, but when it comes to getting traffic and getting a good increase in search engine ranking, any content is better than no content.
You wouldn’t expect very good results if you turned up at a networking meeting and said nothing! Instead, you talk to people, gauge their interest and adapt your message accordingly. Well the internet is the same. You look up their search queries, create article replies and then adapt them accordingly, when you see how they react.
I actually think that perfectionism holds most people back. They get writers block and worry about publishing perfect content. Instead, just get something up and get stuck in to the conversation with your market. Otherwise you’ll just get left in the dust by more dynamic competitors!
Increase Search Engine Ranking
Now we all know that duplicate content is a complete “no-no” as far as Google is concerned. Well, to prove a point, I set up on one of my abandoned blogs an automatic robot that pulls in content from article sites. In fact, it automatically posts 4-5 articles per day related to particular keyword phrases that I have programmed. Yes, its duplicate content and this should work against me in the search engine rankings.
But you see, here’s the thing, before I set up the robot, I was only getting about 50 visitors per month. Now the site is attracting 175 visitors per month and it’s increasing all the time. In some cases, I’m getting a good increase search engine ranking for some of the article keyword phrases. I guess the search engines prefer duplicate content to no content at all. You can go and check it out at http://www.theguitarnews.com
I am now looking for businesses who want to generate content and get seriously good at internet marketing. If you want to improve your internet marketing, liked this article, or even if you didn’t, please leave a comment in the box below. I would love to create a discussion and find out your thoughts on how to get an increase search engine ranking.
Video SEO and Internet Video Marketing
Now many of you have heard me talk about the importance of establishing links from other people’s web sites to your own. Google regards websites with a large number of back links as high authority. For instance, Wikipedia has 75 million websites linking in and so it’s never far from the top of Google.
Now some sites offer free content to web masters who want to put articles on their own web sites. A few years ago, I discovered that I could put an article onto these sites with my embedded links and as people copied the articles onto their own site; I would automatically get their back links. Better still, other web masters would copy these duplicates and so the number of back links would spread exponentially.
So what’s Internet Marketing got to do with Video SEO?
Then Google stopped the party by ignoring duplicate content. They now only use the original article and discount all the clones. Hence no more rapid increase in back links.
Video SEO
Well the party has started again! You can now get the same effect with videos because Google can’t recognise copies. Better still, they index videos almost immediately. We’ve now got software for farming your videos out to 1000s of directories and video sites to power your back links.
This means, you can get to the top quickly and spread your brand across the internet using these Video SEO techniques. Besides, everyone loves videos, they act as a great engagement tool for your site visitors. Look at your site stats and you’ll see that your pages with videos keep your visitors on the site for longer.
If you’d like to exploit these video SEO and marketing techniques then sign up for the Internet Marketing Blueprint.
Getting Website Traffic
Over 95% of businesses have websites that don’t attract internet traffic. The cheapest way to correct this marketing failure is search engine optimisation. You can get to the top of Google, Yahoo or MSN by understanding the methods that search engines use to index your site.
Make it easy for their robot crawlers to find your site and then associate each page with the most relevant and popular keyword phrases used by searchers to get traffic and ultimately more customers.